There’s a common assumption in the industry that all rPET flakes are more or less the same, as long as they meet basic specifications. It sounds reasonable, and for a
For a long time, the life of a plastic bottle followed a simple, straight line. A company made it. A store sold it. A consumer used it. And then the
For decades, most businesses in India treated Extended Producer Responsibility (EPR) like a background task. You filed a few documents. You ticked a box on a portal. You moved on to the
In the traditional linear economy, the lifecycle of a plastic bottle was a straight line to a landfill. Today, that line has been forcibly bent into a circle by the
The EPR ETP platform is expected to go live soon, and while most conversations focus on what it is, very few are asking a more practical question. What will this
If you are managing plastic EPR today, you already know it does not sit neatly within one team. It cuts across operations, supply chains, legal obligations, and reporting systems. What
EPRETP is set to reshape EPR compliance in India. Understand what the EPR ETP platform is, how it may work, and how to prepare your strategy. If you’ve been hearing
Plastic has changed modern life in ways we rarely think about. It keeps food safe, medicines sterile, and supply chains efficient. But here’s the catch. The world now produces more
It usually starts with a simple goal. A brand wants recycled plastic in its packaging. Procurement begins speaking to suppliers. A few batches of rPET flakes arrive for evaluation. And
India generates over 34.7 lakh tonnes of plastic waste every year. Much of it still lands in dumping grounds. We all see the packaging, but we rarely see what happens
Walk into any sustainability review at a major FMCG or packaging company in India right now, and you will find the same two conversations happening in the same room but
When people talk about waste management in Asia-Pacific, the discussion usually begins from the same point. Too much waste, not enough infrastructure, cities growing faster than systems can handle. All
